Shopstyle + New York Fashion Week
Art Direction and Design



February 2016


Art Direction

Partnering with Shopstyle, I lead the charge for both the creative direction and design for the Shopstyle Social House at New York Fashion Week in February. I used various branding and decor to compliment the key architectural elements from the venue. I designed a dynamic chrome entrance graphic, various logo clings and gobos, station signage, as well as, a living moss installation at the center.

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